It's time to think
ROI-positive 🌟

We help gaming and subscription apps go big
with data & creative-driven marketing.

Performance marketing meets creative strategy.

Creative Strategy & Production

Full-fledged paid user acquisition

Learning through experimenting

"Samet found incredible UA cohorts that provided us with 100% ROAS by as early as D28, in our key market, the US!"


Alasdair McMaster, MetaBit Games

Every app deserves the best marketing.

We help mobile apps significantly trim down their CPI and CAC, and we know where the pain lies.

Core Competences

Paid User Acquisition
Creative Strategy
RTB and Ad Networks
Gaming, Ecommerce
Meta, Google, Apple Search, TikTok
ROAS+ Campaigns

"Their professional attitude and in-depth knowledge of the profession made the collaboration extremely effective! Thanks, Growth Therapist!"


Simon Bail, Climony CEO


Coach 🌱

Guidance for
autonomous founders
  • Perfect Fit For: Apps looking for hands-on guidance as they learn paid user acquisition. Ideal for small businesses, aiming to navigate the ad space with the support of a seasoned expert.

Fractional 🌊

Make me a part
of your UA team.
  • Perfect Fit For: Companies in transition, needing to fill a strategic position temporarily or permanently without the long-term commitment of a new performance marketing hire.

Studio 🤳

Get UA & Creative
forces together.
  • Perfect Fit For: Apps that need a creative and strategic boost to meet ambitious ROI goals, especially if current strategies are falling short.

"They are very thesis-driven and provide clarity into the approach they believe in - creates trust."


Simon Sardoschau, Alpakas CEO

Questions answered

In a nutshell, what do you do?

We help gaming and subscription apps go bigwith a data & creative-driven marketing.

Why did I build Growth Therapist?

Growth Therapist proves its worth by implementing data-driven UA and creative strategies. In the last decade, I observed that apps frequently prioritized user acquisition, tracking, and reporting, often ignoring the power of creatives. In the age of machine learning, creatives are responsible for 90% of your performance yet get 10% of the attention. This needs to change.

Our growth studio emphasizes balancing proficient user acquisition and a data-infused creative strategy. Our approach moves beyond imitation, opting for a tailored, structured process built around each app's creative requirements.We recognize the value in providing a comprehensive user acquisition service where all crucial components are delivered from a single source, thus maximizing efficiency.

We offer full-fledged user acquisition: Services range from campaign strategy and management, app store optimization, creative production and testing, reporting and analysis.

Who is behind Growth Therapist?

This might be surprising, but Growth Therapist is a one-person growth studio run by Samet Durgun + his network of experts.

Is my business in your scope?

We work with almost all apps: in-app purchase, subscription, ad revenue based. Gaming, e-commerce, subscription.

What is your monthly retainer?

The smallest package, the coaching, starts from $2K a month.

I am an underrepresented and underfunded founder.

If you are queer, disabled, BIPOC or female and if you don't think you can afford consultancy, please feel encouraged to speak with us.

I can't decide right now. How can we stay in touch?

LinkedIn, and Growth Therapist newsletter are good places to be in touch.

It's hard to make something easy.
Take the hard step today.